A Reel is more than just a short video shared on a social media website. A Reel is a way for people to connect with other people and organizations in their life, to be entertained and informed. Reels are a modern form of mass communication, anyone can be popular for 15 seconds on Instagram.

Instagram is a free photo and video sharing app available on iPhone and Android. People can upload photos or videos to our service and share them with their followers or with a select group of friends. They can also view, comment and like posts shared by their friends on Instagram.

Instagram was started in San Francisco by Kevin Systrom and Mike Krieger, who initially tried creating a platform similar to Foursquare but then turned their attention exclusively to photo sharing. The word Instagram is an amalgam of "instant camera" and "telegram."

In texting, "IG" also means "I guess" or "Instagram." If you're texting someone and they're not quite sure how they feel, they may respond with "IG." Whenever you're messaging about something social media-related (like followers, likes, and Instagram Live videos), they're most likely referring to Instagram.