Jun 1, 2022 · This article teaches how to track what items users are adding to their cart. When a user on the site adds an item or multiple items to the ...

Jun 14, 2023 · The “Add to Cart” event is an essential event to examine when conducting performance analysis of the products in your Shopify store.

This will create a new custom event and the name will appear in your GA4 reports. To create a recommended event, use one of the predefined event names.

Duration: 5:25
Posted: Jul 20, 2023

Measure an item being added to a shopping cart by sending an add_to_cart event with the relevant items in an items array. For details on the parameters to send, ...

Apr 18, 2023 · Open the browser console to see the events being sent; Go to a certain product page and I can see the "view_item" properly being sent; Then I ...

May 19, 2023 · I'm using gtag directly on a custom built ecommerce site (built using Laravel). On this site, a user can add items to the cart from ...

Adding these events to your website or mobile app helps you measure additional features and behavior as well as generate more useful reports.