Apr 10, 2024 · This tutorial shows you how to set up a purchase event on your website so you can measure when someone makes a purchase.

You should send recommended events with their prescribed parameters to get the most details in your reports and to benefit from future features and integrations ...

Jun 21, 2023 · Is it possible to send custom parameters to GA4 inside a purchase event like the below: Specifically, will I be able to see the custom parameter ...

Oct 19, 2022 · GA4 eCommerce Purchase event is a recommended event for tracking the final transaction or orders in GA4.

Apr 17, 2024 · Measure a purchase by sending a purchase event with one or more items defined with the relevant fields. For details on the parameters to send, ...

Set up a purchase event · GA4 ecommerce migration guide

The following table lists most of the event parameters from automatically collected events, enhanced measurement events, and recommended events.

Aug 18, 2023 · Parameters of GA4 Purchase Event on Shopify ; 1. transaction_id: The unique ID of the transaction. ; 2. value: The total value of the transaction.

Oct 22, 2020 · A view_promotion event is sent when the user sees one or more promotion items on the page. Promotions are a different data model from the rest ...